Founder Coaching
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Founder Coaching aligns your values, purpose, and lifestyle with your ambition to ensure sustainable and purpose-driven decisions. It supports you on an emotional level as you navigate the journey of self-discovery that being a founder invites. Together, we uncover who you are, what you want, and where to focus your energy, creating a business and life that feel deeply right.
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For aspiring and seasoned purpose-driven founders who need an advocate while they try to change the world. If you crave connection to your inner voice and intuition and want to build a business that aligns with your needs - not external pressures - founder coaching is for you. In today’s noisy world, it’s easy to lose touch with the vital connection between gut, heart, and mind. Let’s tune back in and unlock what you’re truly capable of.
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Problems with our businesses often start within us. That’s why I blend intuitive coaching with strategy, guiding you through frustration into clarity, calmness and fulfilment. Those who dedicate their work to helping others deserve support too. You simply can’t create impact if you’re burned out, overwhelmed, or struggling. Entrepreneurship was never meant to be a solo journey - we all need guides and mirrors along the way. I’d be honoured to support you.
The Journey
Self
What’s my place in the world?
What do I believe in?
What’s my truth? How can I express myself freely?
What’s life demanding of me right now?
What do I stand for? What are my priorities?
Service
What blocks are being highlighted through my work?
How do all the conflicting parts of me interact and work together through my brand?
Who do I serve? And what do they really need from me?
What pars of the business do I need to embrace? And what parts do I need to leave behind?
StRATEGY
What steps to I need to take to make work, work for me?
How can I build a sustainable business both in terms of how it feels and how it performs?
How can I show up authentically and meet my clients?
What boundaries do I need to put in place to ensure I am at my best for myself and my clients?
WORK WITH ME...
METAMORPHSIS
Ongoing holistic coaching to keep you on track
For those who’ve completed the Cocoon package, I offer drop-in sessions for whenever you need clarity, reassurance, or a reset. Whether you’re navigating a challenge, refining your strategy, or simply craving a supportive space, I’m here.
What’s Included:
60-minute 1:1 coaching session turning overwhelm into clarity
Guidance, tools & exercises to help you move forward with confidence
Space to reflect, recalibrate & realign with your purpose
Investment:
x 1 session: £200
x 3 sessions: £500
Need a check-in? Book a session whenever you need.
COCOON
Nourishment & Guidance for Purpose-Led Founders
Starting a wellness business is a journey of deep self-discovery. I support aspiring and seasoned founders in finding clarity, confidence, and calm - ensuring you feel fully held as you bravely change the world.
Through my Self + Service + Strategy coaching framework, we prioritise your wellbeing at every step, so you can grow sustainably and with purpose.
You advocate for your cause. I’ll advocate for you.
What’s Included:
3 x months of co-founder energy in your life
Deep-dive onboarding questionnaire to map out where you are in your life, work, and all that’s in between
1x 60-min kick-off workshop to unearth our focus through my Self, Service, Strategy framework
5 x 60-min coaching sessions for tailored support & guidance through your key blocks
1 x bespoke NLP meditation recording to embed transformation via your subconscious
Exercises & tools between sessions to dissolve blocks and create a clear action plan
Free access to the BWF Community (£300 value)
Investment:
One-time: £1,500
3 x Monthly Instalments: £500
Ready for a co-pilot? Let’s navigate this journey together.

THEY SAY, AS IF IT’S THE EASIEST THING IN THE WORLD.
The truth is, being ‘ourselves’ – and knowing exactly what that entails – can be a real challenge for a lot of us. Over time, traumas big and small mixed with societal pressures wear us down. We become conditioned to respond and adapt to others needs ahead of our own, becoming a version of ourselves that’s more palatable for others to digest. Smaller. Dimmer. Contained. Constrained.
AS SUCH, OUR INNER VOICE GETS QUIETER. THE CONNECTION TO SELF, LOST.
Whether you have no idea where to start or you’re stuck along your way, my invitation to you is to step into the void and see what it has to offer you. Together, we’ll focus on nourishment on multiple levels and uncover what the true you really wants and needs. We’ll turn off the noise and hone in on the inner voice, working through any beliefs, blocks or actions that prevent this crucial line of communication.
Because despite there not being a lot of encouragement or support for it, we are meant to evolve, to question, to understand, to expand. It’s my personal belief that unpicking our conditioning and owning our story is literally what we’re here on earth to do.